Your main responsibilities will include:

• Developing and implementing e-mail marketing strategies to retain and re-engage clients.
• Adapting content for e-mail newsletters, including text and images.
• Creating and optimizing targeted e-mail campaigns, including promotions, news, bonus information, etc.
• Segmenting the audience for effective distribution, considering user interests and preferences.
• Developing ideas to optimize and maintain communication channels with users (email, SMS, push, in-app, WhatsApp, Telegram).
• Analyzing the performance metrics of e-mail campaigns: open rates, clicks, conversions.
• Optimizing strategies based on data insights, working with customer.io.
• Collaborating with designers, copywriters, and other specialists to create high-quality campaigns (providing detailed briefs).
• Conducting A/B testing to identify effective email marketing strategies and tactics.
• Maintaining user engagement and interest.
• Managing all types of communication with users.
• Studying user behavior and using insights to achieve project goals.
• Implementing and executing innovations in the project to retain clients and improve department metrics.
• Task formation and reporting management (ClickUp).

Our ideal candidate has the following qualifications:

• Minimum of 2 years of experience in a similar role.
• Experience with customer.io, including setting up trigger campaigns – a must.
• Proven success in conducting A/B testing.
• High proficiency in Excel, with knowledge of Power BI and Metabase being a plus.
• Familiarity with CRM and analytical tools, including Google Analytics.
• Strong communication and writing skills.
• Ability to communicate in a “positive tone.”
• A desire to continuously develop and learn new things.
• Ability to manage large amounts of information in a multitasking environment.
• Proficiency in English at a level of B1 or higher.
• Knowledge of Polish or other languages is a plus.
• Strong understanding and use of BI systems such as Metabase, Power BI, Tableau.
• Experience using task management tools such as ClickUp, Asana, Jira.

Our hiring process includes three steps to build a successful and effective team:

• Communication with a recruiter;
• Interview with management;
• Job Offer.

Bonus points for:

• Knowledge and understanding of the iGaming..

Why you’ll love working with us:

• The opportunity to actively influence the product and expand its areas;
• Competitive salary in USD;
• Fully remote position;
• Flexible schedule that suits you: Mon-Fri from 08:00/10:00 to 17:00/19:00;
• Paid vacation and sick leave;
• Opportunity to take Days Off at your own expense and additional ones covered by the company;
• Progressive leadership focused on communication;
• Salary review based on achievements;
• Personalized congratulations from the company for important events;
• Cozy team-building events with the team;
• Compensation for sports or other hobbies;
• Effective support from the HR Department, management, and team;
• Mental health support;
• Opportunity to attend conferences.